A place seen differently. An experience you'd love to see return. A new possibility for the city. Here, we share concepts to spark conversation about what Wellington could become.
An empty corner on a busy street. A car park that could be a laneway. A building with room for a new purpose. Seen a place with potential? Point us in the right direction.
We create concepts that explore what a place could become, grounded in its real setting and character. These are independent ideas, not approved plans or promises of development.
We share each idea here and on social media for people to react to, debate and build on. Every one starts with a simple question: what could this place be?
Real spaces. Real streets. Real opportunities our city has not seized, yet. Every image starts with a photograph and a question. Drag to reveal the answer.
TodayWhat could be?
Why this place? A grey, wind-swept corner on one of Wellington's busiest streets.
What could it become? A warm, living street frontage, with somewhere to stop, eat and meet.
What would you like to see here? Is this what you'd want to see on your commute? Tell us what you'd add.
ReThinkWelly concept. A starting point for conversation, not a finished design, approved plan or promise of development.
TodayWhat could be?
Why this place? The Cake Tin sits open to Wellington weather all year round.
What could it become? A stadium with a roof, and a place to gather, rain or shine.
What would you like to see here? What events would you want to see here?
ReThinkWelly concept. A starting point for conversation, not a finished design, approved plan or promise of development.
TodayWhat could be?
Why this place? A tired laneway just off Cuba Street, marked by vacancy signs.
What could it become? A lantern-lit laneway, a place to slow down and linger.
What would you like to see here? What should Wellington make room for next?
ReThinkWelly concept. A starting point for conversation, not a finished design, approved plan or promise of development.
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We'd love to hear what you're imagining.